Public Relations and Press Relations
Being visible isn't enough. You also have to be heard by the right people, at the right time, with a message that holds. A bad media appearance is rarely undone.
Speaking up takes preparation. Especially when the questions sting.
We position your issues in the public space and we have them carried by the right voices. Press conferences, news releases, media tours, targeted outreach to journalists: we design actions that fit into the regional and national news cycle, where it counts for you. And we prepare your spokespeople to respond, including to the hard questions.
We know the journalists because we deal with them, in the regions as much as nationally. We don’t promise coverage, it can’t be bought. We give you a solid angle, the right moment to go public and a spokesperson who’s ready. The rest is work done well.
Areas of focus
What we doHow we work
Find the angle
We pinpoint what, in your story, will actually interest a newsroom.
Pick the right moment
We time your announcement to the news cycle, not just your internal calendar.
Prepare the spokesperson
We coach you to answer, including the questions that sting.
Follow up
We follow up with the right journalists and look at what the coverage delivered.
A media announcement to prepare?
Let's talk about your story while there's still time to get it right.
Discuss your project