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AI: Marketing Buzz or Genuine Revolution?Unless you spent the past few months stranded with your friend Wilson on a deserted island in the middle of the Pacific Ocean, you are well aware of that intangible, ever-evolving tool called ChatGPT. A genuine revolution, this tool lets you get answers to your questions and even automate certain repetitive, time-consuming tasks. ChatGPT is…Read article
Organizing a Lobby Day, or How to Build Connections in a Single DayLast April 4th, the Catapulte team organized a day of meetings at the National Assembly for Edteq, an association bringing together nearly a hundred companies and non-profit organizations in educational technology, an event also known as a « lobby day. » This delegation, made up of 12 Edteq members and board directors, walked the halls of the…Read article
Iris + Arlo, we’re on board!Iris + Arlo, what is it? Launched a few weeks ago, Iris + Arlo acts as an agent of change to democratize and make menstrual products accessible to all people who need them. Just like toilet paper and hand soap, menstrual products are a necessity for managing natural bodily functions and promoting human health. Iris…Read article
François Legault’s podcast: good idea or not?Overall, yes, but first, a nod to the excellent choice of title. Since the pandemic, everyone can recognize the premier by his famous « Bonjour tout l’monde. » The Legault signature Let’s be clear: from a communications standpoint, this is a good idea for François Legault, because it gives him and his party the chance to put…Read article